By Category
By Date

My first book, My Friend Sancho, was published in May 2009, and went on to become the biggest selling debut novel released that year in India. It is a contemporary love story set in Mumbai, and had earlier been longlisted for the Man Asian Literary Prize 2008. To learn more about the book, click here.
If you're interested, do join the Facebook group for My Friend Sancho
Click here for more about my publisher, Hachette India.
My posts on India Uncut about My Friend Sancho can be found here.
The whole point of acronyms is that they make stuff easier to say or write. I was reminded of this the other day during an online conversation when a friend typed: ‘ROTFLAOM.’ ‘I mean, ROTFLMOA.’ ‘Wait, ROTFLMAO.’
At that point it struck me that many internet acronyms are popular not because of functionality and ease of use, but because of the coolness factor. You feel cool using them. That said, imagine using them in the real world. Like, you’re hanging out with friends at a cafe and you ask, ‘Hey, where’s Rajeev, wasn’t Rajeev supposed to be here?’ and Ramona pipes up, ‘Rajeev’s stuck in traffic in Mahim. I told him to come via the Worli Sea link, but he said that’s a symbol of unbridled capitalism, so he took the Mahim route instead, and he’s still stuck there.’ At which you point you laugh and say, ‘Dude, R.O.T.F.L.M.A.O!’
Now, that would be ROFL, at the very least, if not MAO too. No?
Posted by Amit Varma in
Miscellaneous