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About Amit Varma

Amit Varma is a writer based in Mumbai. He worked in journalism for over a decade, and won the Bastiat Prize for Journalism in 2007. His bestselling novel, My Friend Sancho, was published in 2009. He is best known for his blog, India Uncut. These days, he makes his living playing poker as he works on his second novel.




My Friend Sancho

My first book, My Friend Sancho, was published in May 2009, and went on to become the biggest selling debut novel released that year in India. It is a contemporary love story set in Mumbai, and had earlier been longlisted for the Man Asian Literary Prize 2008. To learn more about the book, click here.


If you're interested, do join the Facebook group for My Friend Sancho


Click here for more about my publisher, Hachette India.


My posts on India Uncut about My Friend Sancho can be found here.


Bastiat Prize 2007 Winner

Recent entries

The Importance of Profiling

This is the 28th installment of my fortnightly poker column in the Economic Times, Range Rover. Poker at its heart…

The Endowment Effect

This is the 27th installment of my fortnightly poker column in the Economic Times, Range Rover. There’s something strange that…

The Shame Game

This is the 9th installment of Lighthouse, my monthly column for BLink, a supplement of the Hindu Business Line. One…

The Tournament Lottery

This is the 26th installment of my now fortnightly poker column in the Economic Times, Range Rover. I write these…

The Second Game of Dice

This is the 25th installment of my weekly poker column in the Economic Times, Range Rover. The Mahabharata is an…

22 January, 2009

The Results Of The Sancho Cover Contest…

... aren’t yet ready, and will be announced later. Many outstanding entries poured in after we announced the contest, and while I promised to announce the results earlier this week, we simply haven’t managed to pick one of them yet. The delay is not Hachette’s, but mine—I haven’t been able to make up my mind on this, and I apologize to all the contestants for keeping them waiting. This is my first novel, and its cover is a big, big deal for me, and I want to be absolutely sure before we pick one. So we’re still tweaking the entries in small ways, printing them out, seeing them from a distance, holding them up close—all of that stuff. To all the contestants—thank you for entering, and thank you for your patience.

Also, Hachette would like to send each of the entrants a token of appreciation, but hasn’t been able to get in touch with all of them—mails bouncing back etc. If you sent in a design, please write to .(JavaScript must be enabled to view this email address) with your postal address. Thank you.

As to when the results will be announced, well, the book’s out in April and the cover has to be finalized by early February. So that’s the absolute latest we’ll take to decide—though we’ll try our best not to leave it so late.

Posted by Amit Varma in My Friend Sancho | Personal

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